POUCH BRANDING
A well conceived brand can make a pouch really sparkle. And help you sell.
Choose the method that best brands your business and creates free advertising impressions.
Check out our video (below) for full descriptions of our different branding options:
hot stamping, debossing, silk screening and heat transferring. Happy printing!
Silk Screening
Our fastest growing type of branding.
The process: we make a silk screen with your logo. In a special press, ink is pressed through your screen onto your pouch fabric. The ink is then cured with heat.
Silk screens yields a softer, more subdued image than hot stamping. It is often used for a tone-on-tone effect (see the green pouch to the right. Silk screen images are permanent and will not rub off or flake.
There are an unlimited number of ink colors available, and pouches can be printed in multiple colors and on both sides. Some fabrics, notably Charisma, tend to shrink a bit in the heat curing process, about 3/16" in a 4" pouch.
Hot Stamping
Our most popular type of branding.​
The process: we make a hot stamping plate with your logo. In a special machine, a thin sheet of colored foil is heat pressed into your pouch with your printing plate.
​Hot stamps yield a clean, crisp, vibrant image.​ Because fabrics do not "hold" hot stamps well, hot stamps are considered temporary, and are prone to flaking when exposed to wear.​
There are a limited number of hot stamp colors, and pouches can only be printed in one color on one side.​
Debossing
Debossing is the same process as hot stamping, but without the use of a colored foil. So your logo is essentially heat "branded" into the surface of the fabric.
Because of the subtle looking nature of a debossed image, large, bold logos are usually preferable, and some fabrics and colors blind deboss better than others. In the event that a particular fabric or logo won't yield a good result, tone-on-tone silk screening can yield a similar effect (see above).
Because foil is not used in the process, flaking is not an issue.
Heat Transferring
Our newest type of branding!
Our other branding processes can only be used with simple, one-color logos. For customers with multi-color or intricate logos, we apply them with a process called heat transferring.
The process: a computer prints your multi-colored logo onto a special paper, and this logo is then transferred to your pouch with a special heat press. This yields a brand as you designed it - neat, clean, detailed and delicate, and most importantly, permanent!
